Martial Arts School Owners: Only Pay When a New Member Joins
Your Entire Marketing & Sales Process
Done For You
How It Works
So simple it almost feels unfair.
✅ Step 1: We run your ads + build irresistible offers
Tailored to your program (BJJ, Kids Karate, Women-Only, etc.)
✅ Step 2: Our AI + SDRs qualify every lead
No tyre-kickers. No ghosting. Real conversations, verified intent.
✅ Step 3: We book real trials into your calendar
You tell us when you’re classes are, we book them in.
✅ Step 4: You only pay when they join
No retainers. No click fees. No “marketing mystery.”
Real Results From Schools Like Yours
“We went from 110 to 185 members in 90 days.
+£7.5K in monthly revenue
84% of trials showed up
And I didn’t chase a single lead.”
— Jamie, BJJ School Owner (UK)
🟢 +75 net new members in 3 months
🟢 £7.5K added MRR
🟢 84% trial show-up rate
🟢 Booked trials while staff focused on coaching
We’re the Full Package
Most marketing agencies stop at generating leads. That’s why they suck.
At Strategy One, we do the hard part for you, turning warm leads into booked appointments, so you can focus on what you do best, actually running the business
It doesn’t matter what you teach.
As long as you need more members, we can help
We’ve built a foolproof system that fills your calendar with high-value prospects.
This Works If You Teach…
We’ve helped schools grow across:
🥋 BJJ
🥊 MMA
👟 Kickboxing
🥇 Karate / Taekwondo
👦 Kids Programs
👩👧👦 Women-Only / Beginner Sessions
If you can run 20+ trials/week, we can keep your mats full
We customise everything, the offer, the copy, the booking flow, to your program and local market.
Who are we?
Giles isn’t just a marketer, he’s a martial artist who built his own academy into a 10-location powerhouse with over 800 active students.
His systems bring in new members week after week, even when he’s not in the room.
Ashley scaled his first business to £1.2 million in revenue and 250+ staff in under two years. His second business hit £30,000/month in just 90 days.
Together?
We helped our clients generate over £2 million in new member revenue last year alone, across BJJ, MMA, Kickboxing, Karate, and Taekwondo schools.
We know what it’s like to run a real gym.
To teach class, close trials, cover rent, and grow without burning out.
So if you want a team who understands what you do, not just the funnel, you're in the right place.
MORE CLIENT RESULTS
No Risk
No Retainer
You don’t pay a penny unless someone signs up and joins.
Your offer, your branding, your timetable, Our System
Backed by live tracking, CRM visibility, and human follow-up that closes.
We’re growth partners, not lead-sellers.
We Don’t Just Get You Leads, We Get You members
You’re probably here because you’ve tried to grow, maybe with Facebook ads, maybe with agencies, maybe with just graft.
But you’re still:
- Teaching most classes yourself
- Juggling WhatsApps between rounds
- Wondering if this month’s new members will even cover rent
Meanwhile, leads ghost you.
Trials no-show.
And growth feels stuck on hope, not systems.
We fix that.
Our model turns your martial arts school into a membership machine, predictable, repeatable, and finally off your plate.
What We Offer
✅ Ads that actually convert
✅ Landing pages that book calls
✅ Full CRM setup and management
✅ Email and SMS nurture sequences
✅ Instant lead follow-up
✅ Our team books your appointments
✅ Real reporting so you know what’s working
This is for you if...
✅ You run a martial arts school (BJJ, MMA, Karate, Kickboxing, Taekwondo, etc.)
✅ You’re great at coaching, but tired of chasing leads or doing “DIY marketing”
✅ You’re ready to grow by 25–40+ members in the next 90 days
✅ You have space on the mats and a team that can handle new trials
✅ You want a simple system that brings in qualified trials and turns them into paying members
This is not for you if...
❌ You want “overnight success” without building systems that last
❌ You’re just looking to “buy leads” and hope they show up
❌ You don’t have time or capacity to run at least 5–10 trials per week
❌ You’re unwilling to follow a proven system or let go of control
MORE CLIENT RESULTS
what our clients say
Why Trust Us?
We’ve built businesses
Scaled them
Coached hundreds of owners
And now, we’re here to help you do the same
We don’t just dabble in sales and marketing; we live and breathe it.
And unlike those so-called “gurus,” we’ve done this before, creating systems and strategies that stand the test of time